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of Leo Burnett to its pounds 2 million full-service account....John West is set to return to television advertising after six years following the appointment of Leo Burnett to its pounds 2 million full-service account. Burnetts won the canned-fish brand, which was bought by Heinz in the summer, after a two-way pitch against Bates Dorland, which handles ...
TMD Carat has won the media planning and buying business for the Princes Group as the food and drinks company overhauls its brand strategy. The media account, which Princes claims will be worth pounds 5 million in 1998, was previously handled by J. Walter Thompson Manchester on a full-service ...
showcase for the year s best ads has propelled its advertising airtime to ever dizzier financial ... . Financially, NBC is expected to gross dollars 75 million from January s Super Bowl - the 32nd in the series ...
full range of financial services in the UK. BMW, and its subsidiary, Rover Group, already operates ... from Hays, the business services group. Marketing Unilever is to launch a new haircare range ... stepped down last month. Stafford joins from Corporate Positioning Services, a strategic and marketing ...
. The channel, which has yet to be named, will offer travel information and a booking service as well ... , Norwich Union. Zenith Media Worldwide has promoted Adrian Sayliss to the role of chief financial ... director of Zenith Media Europe, will play an important role in Zenith s financial future after ...
joint head of client service and account chief on Heinz, who left this year to join the Bates ...
Abbott Mead, Cadman was at Publicis, servicing clients including McVitie s, Guinness and Terry ...
advertise extensively on terrestrial TV. Cable s home delivery service, as well as through 770 ... on the Guinness and Anheuser-Busch databases. Fox Kids Network has launched in France. The service goes ...
returned, volunteers were harder to find and compulsory service was introduced. Which made people who ...
Keogh, to implement a range of customer service improvements. Marketing Sharp Electronics has ... control to Mark Booth, previously the chief operating officer of JSkyB. Financial Times. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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