23 Nov 2001
| by By
Rank Site Address Latest monthly page
impressions (millions)
1 Wall Street Journal wsj.com 52.1
2 FT.com ft.com *43.5...
23 Nov 2001
| by JENNY WATTS
The Department for Transport, Local Government and the Regions has
decided to bypass COI Communications, the body which handles government
agency appointments, to establish its own creative and media agency
rosters.
The news is a serious blow to agencies on the DTLR roster, which include...
02 Nov 2001
Euro RSCG Wnek Gosper is to handle the advertising for the National
Council for One Parent Families. The agency is donating its services for
free.
26 Oct 2001
| by ALASDAIR REID
Is it time to ease up on the "wealth warning" requirements on
financial services advertising? The IPA certainly thinks so - in a
document produced last week it argues that the practice, which was
introduced almost two decades ago to protect consumers, has become
hollow and meaningless....
26 Oct 2001
| by ALASDAIR REID
Sex, of course, is number one by a long way but gambling pushes it
a close second, apparently. You have to say "apparently" because there
are no accurate measures of e-commerce activity on the web. By any
"guesstimate", porn is huge, worth trillions of e-commerce dollars each
year, largely through...
26 Oct 2001
| by PAMELA BUXTON
No business takes a name change lightly, but sometimes there is no
viable alternative. Both Andersen Consulting and The Post Office
realised this when they embarked on major renaming projects that, at the
same time, examined their entire brand proposition.
In Andersen Consulting's case,...
12 Oct 2001
The Financial Services Authority is tightening the rules on the use
of past performance figures in investment product ads after research
showing that consumers find them misleading. The FSA will also ban
hypothetical performance claims.
12 Oct 2001
SILVER AWARD
TITLE: Handcuffs
AGENCY: M&C Saatchi
CLIENT: Dominic Cummings, communications director, Business for Sterling
CREATIVE DIRECTOR: Simon Dicketts
ART DIRECTOR: Fergus Fleming
COPYWRITER: Jim Saunders
TYPOGRAPHER: Fergus Fleming
PHOTOGRAPHER: Jerry Oke
COMMENDATION
TITLE:...
05 Oct 2001
Rank Site Address Latest monthly page
impressions (millions)
1 Wall Street Journal wsj.com 57.7
2 FT.com ft.com 40.0
3...
28 Sep 2001
| by JOHN TYLEE
Bcom3 has broken with established practice among the world's
leading communications groups by appointing a woman as its financial
chief.
Eileen Kamerick, named as the group's executive vice-president and chief
financial officer, stands alone among the biggest agency holding
companies...