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THE CLIENT CATALYSTS: ANN FRANCKE - Ann Francke breaks the mould of the average Mars marketer. She is open, creatively led and keen on change

of Max Factor and signed avant-garde artists to the service of Oil of Olay. No wonder her ...

Henkel reviews £15m media arrangements

handles Nationwide and Zurich Financial Services while TME has the Citibank account. CIA also has ...

CLOSE-UP: LIVE ISSUE/AGENT PROVOCATEUR - Agent Provocateur is proof that the maxim 'sex sells' is true, Jeremy White says

thriving mail-order service operation - both on- and offline supply 40 per cent of sales ...

THE CLIENT CATALYSTS: SIMON CLIFT - Belief in planning and a maverick approach have given Clift a reputation as Unilever's dream client

Unilever planted its flag. Lintas - the name is a corruption of Lever International Advertising Services ...

O&M awarded £7m of Glaxo SmithKline business in the UK

agencies - Grey, Publicis, Arnold McGrath and Creative Advertising Services. The Phazyme brand ...

PRIVATE VIEW: Nick Hastings, the executive creative director of D'Arcy

you favourably inclined toward a service that seldom runs smoothly. "Business brains take Virgin ...

OUTDOOR/AMBIENT: EYES DOWN - From floor media to rickshaws and cars, Pippa Considine rounds up the latest innovations in ambient media

in the mid-90s and now has sites in all motorway service stations and 220 shopping centres. As well ...

REVIEW: Unilever is looking closely at its adspend

Unilever, which has been briefing analysts on trading for the first two months of its third quarter, said it was looking closely at its adspend and would prioritise its most important products . It also said it was benefiting from cheaper ad rates. - Financial Times. ...

MindShare Worldwide in restructure

in the client services division are involved in the shake-up, which has been engineered by Dominic Proctor ... level of service, consistency and experience to our clients worldwide." ...

Optimedia beats four to scoop Sanofi prize

-the-counter, corporate and financial communications. It will begin working on the account from January 2002 ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.