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CLOSE-UP: LIVE ISSUE/BURBERRY - The once-dowdy brand is determined to maintain its cachet, Jenny Watts writes

first-half financial results for the six months to 30 September. Sales rose more than 16 per cent ...

PRIVATE VIEW: Dave Alexander is the joint creative director at Banks Hoggins O'Shea/FCB

is "yes". The BBC has a new service called Freeview that's free, but costs £99. Which, according ...

Neogama BBH takes on Levi's entire Latin American business

The clothing giant decided to move its Brazilian business to Neogama out of its incumbent Sao Paulo agency, FAM, after a consultation with BBH. The move means that Levi's is serviced by each of BBH's five international offices. BBH is now looking to persuade other international clients ...

PRIVATE VIEW: James Lowther, the chairman of M&C Saatchi

If you saw the Spitfire ads, you'd probably say "roger". Not because of the parsimonious production budget - great ideas are often in inverse proportion to the size of the budget - but because of the paucity of puns about the French Resistance, Secret Service and The Joystick. Victoria Cross was the best ...

OPINION: Mills on ... Thomas Pink

and Financial Times. As most of the male readers of Campaign would also be, I'm probably right in the Thomas ...

PRIVATE VIEW: Peter Souter is the executive creative director at Abbott Mead Vickers BBDO

: Possibilities Client: Amanda MacKenzie, director of marketing services Brief: Generate excitement ...

WORLDWIDE ADVERTISING: Shrink to fit - It's been a tough year for ad agencies the world over, with more work, fewer staff and less money. Lisa Campbell talks to creative directors around the world and singles out the creative gems that have still managed to emerge

financial institution. M whassup? with people shouting Paaaatxxii! at all hours. The idea is simple ...

Jonason to launch new Burnett brand

joining Euro RSCG, Jonason was one of the founders of the ill-fated global services specialist agency Cave ...

PRIVATE VIEW: Larry Barker, the creative director of BMP DDB

already won the Worst use of Peter O'Toole Award, this bunch of, presumably Swiss, financiers blunder ...

Sara Lee restructure ends Duffy's time as EU and UK executive

in the US. In November last year, Sara Lee announced that its chief financial officer, Cary ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.