Hotline: Suspension at Allied Domecq unlikely to affect agency relationships
10 Dec 2004
into alleged financial irregularities, is unlikely to affect agency relationships, sources at the drinks giant
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Top Performers of 2004: International Advertiser of the Year - HP
10 Dec 2004
called Midland in the UK; an enormous financial services giant called Hong Kong Shanghai Bank in most ...
LongAcre assembles mini-holding company
10 Dec 2004
LongAcre, the corporate financial boutique that consulted on WCRS's management buyout, has approached a number of agencies, including Clemmow Hornby Inge, WCRS, the digital agency Oyster Communications and Naked Communications. However, no deal has yet been struck. Establishing a "minicom" would ...
Top Performers of 2004: International Media Network of the Year - MindShare
10 Dec 2004
smooth, efficient service to clients. Its output is among the most creative from the large media networks ...
LongAcre Partners assembles mini-holding company
09 Dec 2004 | by Staff,
LongAcre, the corporate financial boutique that consulted on WCRS's management buyout, has approached a number of agencies, including Clemmow Hornby Inge, WCRS, the digital agency Oyster Communications and Naked Communications. However, no deal has yet been struck. Establishing a "minicom" would ...
Hotline: Charles Schwab appoints the Euro RSCG agency
03 Dec 2004
Charles Schwab, the financial services giant, has appointed the Euro RSCG agency in New York
Special Report: Direct Marketing - Doorstep Challenge
03 Dec 2004
customer service industry....is to take most of the flak for DM's poor image, it is surely financial services companies, the industry ... . Barbara Casey, Scottish Widows' customer development manager, concedes that financial services brands ... be able to build the most accurate profiles. "The financial services industry has been singled out ...
Special Report: Direct Marketing - Client Champions
03 Dec 2004
of FMCG brands or retailers. But, for financial services advertisers under pressure to hit sales targets ... and ntl who need to play to their geographical strengths. The cable operators are only able to service ... football teams in areas that can't even receive my service," he explains. "What does that do for my ...
The Work: New Campaigns - The World
03 Dec 2004
-production: Soundelux DMG Exposure: National TV THE LOWDOWN Citi has infused its financial services advertising ...
Special Report: Direct Marketing - DM's profitability paradigm
03 Dec 2004 | by Holly Acland
"Financial Performance of Marketing Services Companies" Notes: 1. Liquidatiors called in at Mercier Gray ... and going into 2003 it started to get tougher. Both the financial services and charity sectors were spending ... . and partly because of the US Sarbanes-Oxley legislation covering the release of financial information ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
