The Work: New campaigns - UK
27 Oct 2006
awareness service, is "brain warehouse", a TV ad from Mother. Set in the not-too-distant future, the ad ...
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Advertiser of the year - Marks & Spencer
14 Dec 2006 | by by Staff
Confident, award-winning advertising has helped M&S stage a stunning financial comeback and restore...food and kidswear, to financial services. And although such calculations can be a bit "finger ... investment in product ranges, store design and customer service, and show faith in advertising's power to woo ... the recent financial results: "There's no point in promoting unless the product stands scrutiny -- you can ...
The Work: New campaigns - UK
13 Oct 2006
of its latest ad campaign to launch its mobile TV service. The ad features Anderson sitting by the pool ...
The Work: New campaigns - UK
22 Sep 2006
franchises by the end of the 2008 financial year. NSPCC - BARRIERS CAMPAIGN CREDITS Project: Barriers ...
Music: Move with the music
15 Sep 2006 | by Pippa Considine
costly. Another important issue is timing. Despite the relative speed of setting up digital services ... . The marketing agency Iris and the Engine Group's Slice PR offer such services, for example. So should clients ... pulled all advertising from its new online broadcasting service in response to ad industry fears ...
Music: Who's top of the pops?
15 Sep 2006
the best service." Tracie London-Rowe is the director of film, TV and advertising at Universal Music ...
The Work: New campaigns - UK
08 Sep 2006
. The spot was created to highlight Vodafone's football results service. It begins in a football stadium as a ...
The Work: New campaigns - The world
25 Aug 2006
selection of products, together with good value and a high level of customer service, and to position itself ...
Media: Strategy Analysis - Pele scandal rocks the football world
28 Jul 2006
." Press ads were booked in 40 newspapers across Europe, including The Sun, Metro, L'Equipe, the Financial ...
France: Creative Revolution
16 Jun 2006
digital service, TBWA among them. Dupuy says: "The onus is on us to find the best creative people to work ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
