Campaign Media Awards 2006: Best Alcoholic Drinks Campaign
01 Dec 2006
with a waitress service. The average sales uplift was 40 per cent during the campaign period, and up ...
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Advertiser of the year - Marks & Spencer
14 Dec 2006 | by by Staff
Confident, award-winning advertising has helped M&S stage a stunning financial comeback and restore...food and kidswear, to financial services. And although such calculations can be a bit "finger ... investment in product ranges, store design and customer service, and show faith in advertising's power to woo ... the recent financial results: "There's no point in promoting unless the product stands scrutiny -- you can ...
The Work: Private View
24 Nov 2006
. With crushing house price inflation, the Woolwich - and the entire financial industry-has a duty to come up ...
The Work: New Campaigns - The World
10 Nov 2006
, retail banking marketing, Canadian Tire Financial Services Brief: Launch new retail banking products ... to launch a range of retail banking products. This pilot campaign, by Canadian Tire Financial Services ...
The Work: New campaigns - UK
27 Oct 2006
awareness service, is "brain warehouse", a TV ad from Mother. Set in the not-too-distant future, the ad ...
The Work: New campaigns - UK
20 Oct 2006
service for children aged between five and 16 with a series of promotional trails created by Fallon. The service, which is linked to the National Curriculum, aims to inspire children to explore, learn and create ... in the first four months of the financial year. ...
The World: Digital networks evolve to meet client demand
06 Oct 2006 | by Deborah Bonello
clients and there aren't many interactive agencies that can genuinely say they're able to service global ... to work out of. For smaller, full-service digital players, such as AKQA and Modem, it's a different ... in London, three in the US and one in Singapore. Singapore services the whole of Asia, and London serves ...
Hotline: Glue London hires client services director
06 Oct 2006
Glue London has hired Wayne Brown as its client services director. He joins from Sara Lee, where he
The Work: New campaigns - UK
29 Sep 2006
,000 issues a week. METROPOLITAN POLICE SERVICE - OPERATION TRIDENT CREDITS Project: Operation Trident Client: Luke Knight, deputy head of publicity, Metropolitan Police Service Brief: De-glamorise guns ...
Kraft streamlines Euro direct roster
22 Sep 2006 | by Deborah Bonello
activities will be supplemented by local agencies. Deanie Elsner, the vice-president of marketing services ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
