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Peugeot on lookout for direct agency

The car manufacturer is looking for an agency that can provide business-to-business marketing campaigns for all of its fleet services, highlighting its low-ownership costs and environmental practices. Peugeot does not currently have an incumbent agency on the account, but does work with the customer ...

Media.Com grabs VW from Tribal DDB

million, out of the full-service digital agency Tribal DDB London and into WPP's Media.Com, the digital

BP kicks off pitch for global DM brief

The fuel giant has contacted agencies with a view to holding a first round of meetings in August. Jacky Davies, the marketing services procurement director at BP, is handling the process and is understood to be seeking agencies with a network of offices across the world. The successful agencies ...

MBA lands consolidated £33 million AA task

s takeover of the AA by Saga, and the merger of the companies marketing function and financial services ...

BMW kicks off digital review

in 2006 when the Engine Group brought together Meme, Eyefall and DC Interact to create a full-service ...

AA kicks off £33m creative and DM pitch

with that of the financial services products division. Michael Cutbill, the long-term Saga marketer who took over ... director for AA Insurance Services, left the company in a restructure after the Saga sale went through ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.