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Media Forum: Can Channel 4 change?

programmes and services', someone is going to have to make a call on whether to protect its integrity ...

IPA Bellwether report suggests worst is over for marketing recession

This has been linked to an improvement in business confidence, with surveyed companies reporting that their financial prospects have improved for the first time since the first quarter of last year. DM budgets saw the strongest revisions, while sales promotion budgets were revised upwards for the first time since 2000. Rory ...

Top holding companies 2008

the service. Has Publicis made better margins out of its growing digital business than WPP? Their digital ... to be long and painful? Financial vulnerability can prompt two opposing reactions. It can force change ...

Top 100 creative agencies 2009

upheavals at many other clients in the financial sector will have been prompting cuts, pitches or ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.