Campaign Annual 2009 - Top 10 celebrity ads
10 Dec 2009
Briginshaw Duffy 7. Women's Aid Cut - starring Keira Knightly Grey London 8. Financial ...
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And in the real world....Globespan, Microsoft, Ofcom, France Telecom, Deutsche Telekom and Credit Suisse
17 Dec 2009 | by Noel Bussey
: The Financial Times The UK has seen the highest increase in television watching among a group of western ... merger of their UK mobile phone businesses. Source: The Financial Times Staff at Credit Suisse Asset ...
O2 launches targeted mobile ad service
02 Dec 2009 | by Ian Darby
LONDON - O2 is launching a mobile advertising service called O2 More that will reward customers...The mobile company has signed up 50 brands, including Adidas, Cadbury and Blockbuster, to back the service, which will offer personalised ads and discounts to each customer. O2 More is an opt-in programme ... will be asked to sign up for the service online and will receive up to one message per day based ...
And in the real world... Cadbury, Dubai, Online spending and more
30 Nov 2009 | by Kate Nettleton
Financial institutions owed money by Dubai World, the ailing holding company of the Dubai Government, were handed a lifeline by The United Arab Emirates' central bank. The Abu-Dhabi-based bank ... confidence. Source: The Guardian Fears of a double-dip recession have grown after the services sector ...
Simon Andrews to run mobile start-up
26 Nov 2009
Simon Andrews, the former global digital strategy officer at Mindshare, has launched a full-service...The agency, called Addictive, will provide mobile advertising and content, apps and services for smart phones. Andrews will run the operation, which will be his fifth start-up, with Pete Robins ... . He said: "Everybody is talking about mobile as a huge area, but very little is being done. For a full-service ...
And in the real world... BA, Tesco, Asda, BT and more
13 Nov 2009 | by Anne Cassidy
British Airways and the Spanish airline Iberia have agreed to a merger that will create Europe s third-largest airline by revenue. Source: Financial Times Tesco said it will open three large ... customers 150 million by Christmas. Source: Financial Times Lloyds Banking Group is chasing 700 million ...
TBWA 's Skype win under threat due to Vonage conflict
11 Nov 2009 | by Matt Williams
The agency has run into problems as its New York shop, TBWA\Chiat\Day, already handles the ad account for Vonage, a rival internet phone-service brand. Vonage appointed TBWA\Chiat\Day to its ad account in April, and it's thought that the company has now taken issue with the Skype appointment ...
And in the real world... Kraft, Axa Group, Vodafone and more...
09 Nov 2009 | by Matt Williams
in an effort to fund potential acquisitions in the financial sector. The news comes just two weeks after Axa ... tomorrow. Source: Financial Times Sir Richard Branson is expected to make a third attempt to take ...
And in the real world... Lloyds, RBS, Kraft, Ford, Orange and more
03 Nov 2009
agreed with the UK Government and the European Commission. Source: Financial Times Normal 0 0 ... by reporting that it had made a $1 billion profit in the third quarter of 2009. Source: Financial Times ...
TBWA\Media Arts, Rapp and Wolff Olins win Skype global advertising
07 Oct 2009 | by Matt Williams
video to educate consumers on how to use the service. The three agencies were appointed after a pitch ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
