Initiative launches no-cost global campaign for diabetes charity
22 Dec 2010 | by Katherine Levy
creative network McCann Erickson has also offered its services to Initiative and JDRF free of charge ...
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Children's hospice calls on Apprentice star Nick Hewer for digital campaign
29 Dec 2010 | by Katherine Levy
The campaign intends to raise 1m over three years for children with complex healthcare conditions, or life-limiting and life-threatening illnesses, who use the Docklands-based hospice s service. Lord Sugar s advisor Nick Hewer agreed to be filmed for the Facebook campaign , in which he ...
McCann Erickson and UM win £5m Tempur mattresses account
14 Dec 2010 | by Katherine Levy
The IPG agencies won the account following a closed pitch with the full-service, Bath-based incumbent, Attinger Jack. As well as the 5m UK business, the win may include future work for markets in France, Germany and Belgium. David Attinger, managing director of Attinger Jack, said: "I ...
Hublot uses battered millionaire's face in watch ad
08 Dec 2010 | by Ed Owen
run the ad in today's Financial Times and International Herald Tribune. The ad contains a quote ...
Greentomatocars in online and outdoor push
07 Dec 2010 | by Sara Kimberley
Environmentally-friendly taxi service Greentomatocars is launching its first campaign since handing
Starcom launches carbon emissions tracker for ad campaigns
07 Dec 2010 | by Katherine Levy
, the international standard for the assessment of the life-cycle greenhouse gas emissions of goods and services ...
Argos to run comical 'Wise Men' ads
03 Dec 2010 | by Sara Kimberley
online stock-checker and reservation service. These are followed up by a further three 10-second edits ...
Argos ad banned for misleading delivery claims
01 Dec 2010 | by Ed Owen
The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned
Kleenex ads to feature Linford's tiny packet
29 Nov 2010 | by Daniel Farey-Jones
in the service of marketing on other occasions, becoming the face of underwear brand Sloggi in 2002 ...
Interactive video makes viewers judge on rape
19 Nov 2010 | by Sara Kimberley
awareness of its service by asking viewers to make a judgement on what they consider to be rape....and I'm grateful to the Havens for the vital and remarkable service they have delivered for the past 10 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
