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Just Go! Holidays hands £1.5m media account to Total Media

its services throughout the UK and Europe. The win comes shortly after Total Media scooped ...

Europcar combines Twitter and digital outdoor

hire car delivery and collection service, which it claims will "save an hour in your day"...., interesting and relevant." The outdoor activity is part of a 2.5m campaign for the freeDeliver service ...

Lufthansa signs up with Jazz FM

." Other sponsors on Jazz FM include the Financial Times, Southern Comfort, Pizza Express and Yamaha ...

GyroHSR lands Heathrow Express business

Heathrow Express, the rail service that runs between London Paddington and Heathrow Airport, has

UK adspend returns to double digit growth

, financial services and durables. Television, radio and newspaper adspend continues to rebound with 15 ...

Champagne Jacuzzi earns Virgin Holidays ad ban

The ASA has banned a poster ad in Virgin Holidays "Rockstar service" campaign, after one person...pouring champagne into the Jacuzzi. The text stated: "Rockstar Service. Book a stunning Hip Hotel in one of the world's most incredible destinations and Virgin Holidays' unique Travel Guru service ... that someone might make of the service, exaggerated to show the level of service provided. The ASA ruled ...

Tourism Australia and Emirates entice Brits to go down under

, with Emirates' one-stop service via Dubai. The first phase of the campaign was launched at the beginning ...

Thomas Cook in pitch fee row

its travel services arm and the Going Places travel agent brand. The bulk of the business is held ...

End of 'digital' road

. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...

The Social Experience Economy

), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.