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Argos ad banned for misleading delivery claims

The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned

End of 'digital' road

. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...

The Social Experience Economy

), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...

A newly converged world

as the product or service the brand offers. Brands and agencies that are enthusiastic about embracing ...

The art of serial brand arson

's minds about a particular product or service. Those associations are created by the sum of experience ...

Stephen Fry and Paul Merton voice Direct Line ad

The campaign is a return to the style of the original ads produced for the insurer in the mid-80s, as Direct Line aims to remind consumers of its direct customer service. Mike Tildesley, the director ... been launched to highlight the range of services offered by the insurer. ...

Emergency gas TV campaign launches

LONDON - A national TV campaign for the National Gas Emergency Service breaks today, advising

Albion creates digital banners for Skype Christmas push

. The communication service is brought to life as people are made aware of the fact that Skype offers low cost calls to landlines in up to 30 countries when you subscribe to its services. ...

Dancing cat stars in Royal Mail stamps ad

The 30-second spot backs the company's personalised stamp service, where customers can make their own stamps for the Christmas period. The ad is shot like a home movie with a man filming his cat, who is sitting on the sofa looking very Garfield-like, and encouraging it to do something. All of a ...

Space setting for LittlewoodsDirect.com TV ad

The ad is designed to showcase the clothes available at LittlewoodsDirect.com as well as demonstrating how quickly and effectively its delivery service is. As a rocket lands on the planet, populated by scantily clad ladies dancing strangely, little eggs float out of the spaceship and start to spew froth ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.