Hublot uses battered millionaire's face in watch ad
08 Dec 2010 | by Ed Owen
run the ad in today's Financial Times and International Herald Tribune. The ad contains a quote ...
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DLKW and Walker Media net Health Lottery launch task
16 Jun 2011 | by Jeremy Lee
The Health Lottery, which aims to donate in excess of 50 million to charitable health causes each year that are outside of the NHS, is expected to spend around 20 million on the launch of the service ... services, with each region of the UK set to benefit by up to 2 million. Martin Hall, the chief ...
Argos ad banned for misleading delivery claims
01 Dec 2010 | by Ed Owen
The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned
UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
, financial services and durables. Television, radio and newspaper adspend continues to rebound with 15 ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
as the product or service the brand offers. Brands and agencies that are enthusiastic about embracing ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
's minds about a particular product or service. Those associations are created by the sum of experience ...
Kraft consolidates $120m Cadbury US media buying into Publicis
11 May 2010 | by Anne Cassidy
agencies joined to form dedicated unit to service Kraft's media account, called One Team , in the US ...
Siemens reviews Euro B2B account
25 Mar 2010 | by Noel Bussey
the company's recent financial results showing a rise in net income. For the last three months of 2009 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
