12 Apr 2012
| by Katherine Levy
services director at WCRS, said: "Working with Safestore is one of those rare opportunities - a market ...
03 Nov 2011
| by Katherine Levy
The appointment follows a pitch that included the incumbent All Response Media, which had held the account for six years, Total Media and Media Campaign Services.
The win means Mindshare has moved swiftly to replace the Everest windows and home improvement account, which it lost to fellow WPP agency ...
01 Sep 2011
| by Matt Williams
The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...
16 Jun 2011
| by Jeremy Lee
The Health Lottery, which aims to donate in excess of 50 million to charitable health causes each year that are outside of the NHS, is expected to spend around 20 million on the launch of the service ...
services, with each region of the UK set to benefit by up to 2 million.
Martin Hall, the chief ...
08 Dec 2010
| by Ed Owen
run the ad in today's Financial Times and International Herald Tribune.
The ad contains a quote ...
14 Oct 2010
| by Katherine Levy
The move follows news of a Dreams creative review, called last month.
The Newcastle-based full-service agency Robson Brown is the incumbent on both creative and traditional media planning and buying for Dreams, while Brilliant Media handles digital media.
The retailer has talked to a number of media ...
22 Sep 2010
| by Loulla-Mae Eleftheriou-Smith
The campaign, created by M C Saatchi, promoted the shot-sized caffeinated drink, Lucozade Alert Plus, and aired on Channel 4 and its digital service 4oD.
Despite receiving 81 complaints from TV viewers who had found the ad misleading and irresponsible, "because it implied the product could improve ...
07 Jul 2010
| by Suzanne Bidlake
To show the 4 wheel drive winter use Charity, NGO, Not-for-Profit, Public Service Title We suffer. So ...
who worked on the farms and land during the 2nd world war Financial, Corporate Utilities Title ...
25 Jun 2010
| by Martin Bailie, glue Isobar
. The almost total digitisation of commerce, content, media channels, customer service, R D, research ...
traditionally out of the public gaze. For example, customer service departments will chat real time to large ...
of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...
25 Jun 2010
| by Matt Dyke and Kevin Sutherland, AnalogFolk
), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ...
networks of people around owning or using a product or service. A good example is Spotify and how ...