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The appointment follows a pitch that included the incumbent All Response Media, which had held the account for six years, Total Media and Media Campaign Services. The win means Mindshare has moved swiftly to replace the Everest windows and home improvement account, which it lost to fellow WPP agency ...
The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...
too". The brochure made a number of claims about the brand's service and technology and featured a ...
The Health Lottery, which aims to donate in excess of 50 million to charitable health causes each year that are outside of the NHS, is expected to spend around 20 million on the launch of the service ... services, with each region of the UK set to benefit by up to 2 million. Martin Hall, the chief ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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