Hertz calls review of £10 million pan-Euro media
26 Apr 2012 | by Nick Batten
, affiliate management and direct response services. Hertz, which was founded in the US, claims ...
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The AA calls £7 million advertising review
03 May 2012 | by Jeremy Lee
s marketing director, Michael Cutbill, was formerly the marketing director for financial services at Saga. ... McCann London was responsible for the AA s most recent campaigns, including those that feature John Cleese and promote the brand s home emergency services. The "faulty shower" spot, which sees ...
Omnicom and IPG form JV to service $1bn global Chevy account
27 Mar 2012 | by Anne Cassidy
General Motors has awarded its estimated $1 billion global advertising business for Chevrolet to a joint venture between Omnicom and Interpublic Group.
UM lands Zipcar's £4m planning and buying account
21 Mar 2012 | by Nick Batten
to expanding the service nationally. The hire of the agencies follows Andrew Barclay's appointment earlier ...
The Red Brick Road wins £8m Suzuki account
09 Feb 2012 | by Katherine Levy
The incumbent on both the creative and media businesses, the Kent-based full-service agency Nexus/h, has lost a client it had serviced for more than two decades. VCCP also pitched for the creative ... , the client services director at Nexus/h, said: "Having worked and grown up with Suzuki over 20 years, we ...
Pitch Update
19 Jan 2012
and the7stars pitch against the Kent-based incumbent, Media By Design, part of the full-service agency ...
As UK clients slash budgets, agencies look East
06 Oct 2011 | by John Tylee
" service that allows Chinese companies to test the appeal of their brands outside Asia with the help ...
Publicis lands entire Renault UK through-the-line account
29 Sep 2011 | by Matt Williams
marketing activation. Publicis will create a dedicated team to service the Renault account, using ...
School Reports 2011: Ogilvy & Mather Advertising
05 Sep 2011 | by Staff
, we assembled a whole new team: CEO, MD, planning director, client services director. We also boosted ...
Rapier picks up £7m advertising account for RAC
07 Jul 2011 | by Sara Kimberley
RAC, the roadside breakdown service that was sold recently by the insurance giant Aviva, has...service businesses in the UK." Last month, Aviva sold RAC for 1bn to the US private equity company ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
