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The Work: Private View

As the world financial markets go into meltdown, everything that we were once certain of now seems less so. You have to admit we are living in both frightening and exciting times. I recently visited the Frieze Art Fair, sponsored by Deutsche Bank. Interesting that something as conservative as a bank would ...

Burberry calls global pitch

in March this year. Despite a grim outlook for many retailers in the current financial climate, Burberry ...

The Work: New campaigns - UK

by the name of the boarder and the item of clothing they are wearing. FINANCIAL TIMES - FINANCIAL TIMES CREDITS Project: Financial Times Clients: Frances Brindle, global marketing director; Caroline Halliwell, head of global brand, Financial Times Brief: Use an interesting take on the current economic climate ...

The Work: New Campaigns - UK

an integrated campaign for Royal Mail in a bid to persuade companies to consider the service as a partner ...

TBWA forms digital agency for Adidas

, including 180, to service the sportswear manufacturer's business. The global digital Adidas account ... an interactive advertising service. ...

The Work: Private View

According to some opinions, only one thing separates us from financial oblivion: confidence. So let's see if this week's work can restore that much-needed feelgood factor. The Digital UK (3 ... . But this reminds me of an equally dull British Gas campaign that encouraged us to have our gas boiler serviced. It ...

180 lands Adidas digital

the social networking site trialling an interactive advertising service. The system will differ from ... " of the product or service, or send a brand-related virtual gift to a friend, all without having to click through ...

The Work: New Campaigns - The World

the graphic metaphor of a colour spectrum to promote its online service. New York's SS+K produced ...

The Work: New campaigns - UK

VIRGIN MEDIA - CINEMA CAMPAIGN CREDITS Project: Cinema campaign Client: Lisa McCormack, marketing director, brand and acquisition, Virgin Media Brief: Promote Virgin Media's Catch-Up TV service ... for its on-demand TV service. The first of three 60-second cinema ads, created by Rainey Kelly Campbell ...

The Work: Private view

in this crowded market. The next ad for the 24/7 IT service from BT Business (5) got my attention and was quite ... -actor multimillionaire, Jones isn't bad either. It makes its point about BT's IT services without getting bogged down ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.