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WPP buys into digital data agency Predictys SAS

with direct marketing services. Predictys' revenues for the year ended 31 December were 3.36m ( 2.68m ...

Clifford named Newsworks strategy director

, Newsworks, as its director of client services and strategy.

WPP appoints Deborah Kerr to head Team News

WPP has appointed Deborah Kerr to oversee Team News, its new agency unit that launched to service

Sky opens creative agency talks

The broadcaster and internet service provider, which spends 163 million on its advertising, has already approached non-roster agencies ahead of a potential pitch for the task. Agencies have been put ... for that to change. As a growing company, we have an increasing number of briefs spanning our products, services ...

OMD retains £10m Shop Direct search business

of support and services including mobile and data management. Dan Clays, who started as managing director ...

Heineken appoints Starcom MediaVest to £230m global media account

for the Heineken brand and creating a global business services organisation. Follow Maisie McCabe on Twitter ...

TalkTalk seeks agency for YouView task

TalkTalk is looking for an agency to support its involvement in the YouView IPTV service, which...The appointed agency is expected to focus mainly on social media as a way to communicate that TalkTalk can deliver the YouView experience via its funding of the set-top boxes. Sources said the online activity will "position TalkTalk as the service that provides the everyday family with YouView ...

Havas revenue rises 7.2% in Q1 but UK growth stalls

retracting fractionally (-0.2%), attributed to "a temporary slowdown in marketing services activities ...

MPG Media Contacts picks up £1m PayPal media task

PayPal, the online payment service owned by eBay, has appointed MPG Media Contacts to handle its £1...The agency, which picked up the business after a pitch, will work alongside Engine's Edwards Groom Saunders on executing a media plan to raise awareness of PayPal's services. Carat previously handled media for PayPal, after winning the account in July 2010. Krow continues to handle PayPal's creative ...

Blue Square hires Arnold KLP for £4m advertising account

Arnold KLP, which won the business after a pitch, is the 13-year-old brand's first retained ad agency. It will work on a major campaign to support Blue Square's online betting services, with a specific focus on racing and football. The appointment of Arnold KLP is part of a long-term strategic ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.