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The advertising watchdog, which recently referred Groupon to the Office of Fair trading over "serious concerns" about its trading practices , has upheld complaints against two of its promotions. One was for an email and website promotion for grocery service Ocado. It offered a midweek delivery ...
service. Earlier this year, the brand shifted its focus beyond in-store promotions to promote its catalogues and online services, to reach a mass audience. Tony Holdway, brand director at Wickes, said ...
This is Lloydspharmacy's first campaign since awarding its 3m ad account to TDA last November . The campaign intends to drive online sales of treatments for men through its Online Doctor service. The ads ... of the service, but will encourage more men to get the treatment they've been too embarrassed to ask about before ...
Three ads promoting Asda's Price Guarantee service have been banned by the ASA for "misleading
The IPG agencies won the account following a closed pitch with the full-service, Bath-based incumbent, Attinger Jack. As well as the 5m UK business, the win may include future work for markets in France, Germany and Belgium. David Attinger, managing director of Attinger Jack, said: "I ...
run the ad in today's Financial Times and International Herald Tribune. The ad contains a quote ...
The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned
. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...
), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...
as the product or service the brand offers. Brands and agencies that are enthusiastic about embracing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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