Orange introduces Sylvester Stallone to Inbetweeners' Jay
03 May 2012 | by Matthew Chapman
of the brand's association with film, which includes Orange Wednesdays and the Orange Film To Go service, which ...
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Plusnet airs light-hearted manifesto ad
28 May 2012 | by Sarah Shearman
at Plusnet, said: "It's key that we demonstrate that a lower price doesn't mean a lower quality of service ...
British Gas revamps Planet Home strategy as Spall is dropped
30 Apr 2012 | by Matthew Chapman
, according to Brocklehurst. Creative pushes the ways customers can use online services to manage ... was about "giving customers more choice" by allowing them to use call centres or online services ...
TalkTalk seeks agency for YouView task
26 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
TalkTalk is looking for an agency to support its involvement in the YouView IPTV service, which...The appointed agency is expected to focus mainly on social media as a way to communicate that TalkTalk can deliver the YouView experience via its funding of the set-top boxes. Sources said the online activity will "position TalkTalk as the service that provides the everyday family with YouView ...
Npower kicks off £9 million creative and media review
26 Apr 2012 | by Anne Cassidy
characters created in conjunction with Aardman. The ads showed a customer-service character speculating about ...
RAC kicks off £7 million pitch
19 Apr 2012 | by Anne Cassidy
The roadside breakdown service has been in touch with agencies directly, inviting them to pitch for the business. Rapier, the incumbent, was appointed to the RAC s ad business just nine months ago. It is understood that the move is part of a wider review by the RAC owner, The Carlyle Group, across all of its ...
BT Business appoints Now to ad account
03 Apr 2012 | by Sara Kimberley
of products and services, from superfast broadband to IT Services, can help them succeed. We were impressed ...
Virgin Media launches TV ad with Branson and Tennant
30 Mar 2012 | by John Reynolds
services in one broadcast campaign....' on ITV tomorrow (31 March) and will advertise its bundle of services, which Virgin Media calls Virgin ... TV and focuses on Virgin Media s TiVo service. Tennant explores his own back catalogue, while Branson ... in a "meditative scene", highlighting that Virgin Media's services include Sky Living and Sky Anytime ...
ADT Security launches ad agency search
29 Mar 2012 | by Jeremy Lee
ADT Security Services is talking to agencies about its £2 million advertising account....DRTV campaign for ADT Security Services but claims that it no longer works with the company. However, agency sources suggested that ADT Security Services has now approached agencies directly about the brief ... security supplier". ADT Security Services claims to protect 89 of the UK s biggest companies as well ...
How adland is turning campaigns into content
01 Mar 2012
and oversight of content that complements our campaigns, but we're not built to service that content ... management role, directing customer service enquiries. But there is only so long that someone can ask "How do ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
