Click 
to remove filters
Abbey and Barclays are the least-admired financial services brands, according to the Institute
Virgin has handed its top financial services marketing role to Virginmoney marketing director ... comes in the same week that the Virgin Group and its financial services partner AMP announced the sale ... made head of brand and acquisition. John Banbury, formerly head of marketing services at Virgin ...
Stricter regulations over the marketing of financial services are designed to protect consumers...Financial services marketers are getting rather hot under their collective starched collar, fuming at seemingly draconian regulations imposed by industry watchdog the Financial Services Authority ... financial services agency whose clients include Nationwide and American Express, says the FSA's rules ...
Neil Scaife, former head of marketing at Post Office Financial Services has been named managing
UK holiday operator Thomas Cook is selling its 300m financial services business, leaving it as a...LONDON (Brand Republic) – UK holiday operator Thomas Cook is selling its 300m financial services business, leaving it as a dedicated leisure and travel group in a rapidly consolidating sector. The move sees the end of the 126-year-old branded travellers cheques and a rapidly growing online international ...
that, in response to the consumer debt crisis, the Institute of Financial Services has launched an A...youngsters need to take an exam to ensure that they aren't being ripped off by the financial services ... of financial literacy in this country is appalling. According to an IFS-commissioned MORI poll, four in ten people don't understand financial products. But surely the industry needs to take some responsibility ...
of chairman of The Financial Services Forum. Tildesley takes over from the organisation's founder and chief
BT is exploring a move into consumer financial services as it attempts to leverage its huge ... on a number of ideas for using the BT brand to cross-sell financial services such as current accounts ... forward once the demerger of BT's mobile phone business takes place. The financial services ...
's mistrust of the financial services sector is perhaps greater than the industry realised or wanted to admit ... around.' But journalists covering the financial services sector also remain suspicious about pension ... affairs adviser since 2001. He has more than 20 years' experience in financial services PR and says ...
, marketers and, indeed, all service providers and we are all guilty to some degree. However, if we spent a ... servicing, we should celebrate this as a new level of customer experience that reflects the brand. We all know how difficult it is to take your car in for a service; here is an example of a brand ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
