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News brief: Financial Services survey

Abbey and Barclays are the least-admired financial services brands, according to the Institute

Careers: Salary Snapshot - Financial services

,000 Source: CIM/CRONER Rpounds WARD (01785 813 566) Financial services is the most lucrative sector ... (£62,000) and business services (£68,000). Conversely, at marketing assistant level, financial services ... and welfare sector - traditionally among the lowest payers. But in financial services, bonuses that do ...

Virgin picks financial services chief

Virgin has handed its top financial services marketing role to Virginmoney marketing director ... comes in the same week that the Virgin Group and its financial services partner AMP announced the sale ... made head of brand and acquisition. John Banbury, formerly head of marketing services at Virgin ...

Financial services: Playing by the financial rules

Stricter regulations over the marketing of financial services are designed to protect consumers...Financial services marketers are getting rather hot under their collective starched collar, fuming at seemingly draconian regulations imposed by industry watchdog the Financial Services Authority ... financial services agency whose clients include Nationwide and American Express, says the FSA's rules ...

Littlewoods to expand into financial services

Retail and catalogue shopping giant Littlewoods is to branch out into financial services later...Retail and catalogue shopping giant Littlewoods is to branch out into financial services later ... of potential financial partners about product development, underwriting and operating the service. A ... . This is seen as a forerunner for a larger financial services offering. The company already has ...

People Moves: The Financial Services Forum

Neil Scaife, former head of marketing at Post Office Financial Services has been named managing

People moves: The Financial Services Forum

of chairman of The Financial Services Forum. Tildesley takes over from the organisation's founder and chief

BT plans launch of financial services

BT is exploring a move into consumer financial services as it attempts to leverage its huge ... on a number of ideas for using the BT brand to cross-sell financial services such as current accounts ... forward once the demerger of BT's mobile phone business takes place. The financial services ...

OPINION: Marketing Society - Get down from ivory tower and onto shop floor

, marketers and, indeed, all service providers and we are all guilty to some degree. However, if we spent a ... servicing, we should celebrate this as a new level of customer experience that reflects the brand. We all know how difficult it is to take your car in for a service; here is an example of a brand ...

Financial services response rates hit by bombings

LONDON – The London terrorist attacks of July 7 have had a negative impact on financial services...Research carried out by database marketing company KDB across 4m pieces of direct marketing, sent out by financial services companies between 4 and 17 July, found that response rates fell by up to 63% in some parts of the country. The area from London to East Anglia in the East across to Bristol ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.