MEDIA: A stretch too far for media? - From beer to condoms, financial services to lingerie
02 Apr 1998 | by ED SHELTON
PEP scheme following concern from financial services advertisers, although it is understood ...
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LONDON - Asda is to launch a range of financial services products targeting millions of UK...and loans. Supermarket rivals Tesco and Sainsbury's already operate financial services brands ... disenfranchised by the financial services market because they are not seen as creditworthy. Many of these people ... service," said an industry source. The government recently set up a Debt Task Force aimed at reducing ...
PEP scheme following concern from financial services advertisers, although it is understood ...
Young Agency In-house HIGHLY COMMENDED Client Ernst Young Agency DMB Financial...Financial and Springboard Design WINNER Although this category also embraced financial services, it is significant that all the shortlisted entries emerged from the professional sector ...
Financial services and car manufacturers fill the papers with offers today while Sky Sports ups its...The Independent to broadcast its mortgage fee deal. Renault advertises its added services for business fleets ... package but also pushing its full service of TV, broadband and phone. It has also announced a sponsorship deal with Channel 4. PlusNet meanwhile trumpets a recent award for its customer service ...
its membership programme, which incorporates its financial services, funeral and insurance brands.
of financial services products. It will sell the services initially to its 3.5 million catalogue shopping...Littlewoods has formed a joint venture with the Woolwich to develop a Littlewoods-branded range of financial services products. It will sell the services initially to its 3.5 million catalogue shopping ... used to make fragrances, and analysts to advise on make-up colour. The new services may roll out ...
Direct Line Financial Services has appointed Faulds Advertising to its pounds 6m creative account...Direct Line Financial Services has appointed Faulds Advertising to its pounds 6m creative ... time off to travel as opposed to 17% in financial services, 45% in the media and 60% in IT ... such as financial services, domestic appliances, vehicles, home entertainment and computers. Goldfish ...
LONDON - TBWA\GGT scooped a Golden Echo for its campaign for financial services company Prudential...The direct mail campaign, called the "Three-minute money book", was part of the financial services firm's "Plan from the Pru" drive. The pack aimed to get across the message that while financial services are really boring, money is really interesting, according to creative director Nick Moore. Moore ...
into financial services....into financial services. What exactly is the strategy? The Telegraph has already had its fingers burnt, abandoning the launch of its PEP scheme when financial advertisers voiced concern over ...
UBS Warburg, the financial services group, has poached Michel Ogrizek, Unilever s head...UBS Warburg, the financial services group, has poached Michel Ogrizek, Unilever s head of corporate relations, to be its global head of communications and marketing. Ogrizek joined Unilever ... . EasyJet has appointed an external PR firm for the first time in its history. Financial PR firm ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.