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M&S picks Poulter for home insurance drive

Marks & Spencer has picked Poulter Partners to spearhead the extension of its financial services...Marks loans, savings and investments. The move into home and contents insurance is being led by Simon Rushton, the marketing director for M s financial services more closely with the parent company was risky. Commentators have exaggerated M s problems, he said. Our consumer ...

RSA hands £50 million global account to Starcom

for financial services giant RSA.

Agencies line up to pitch for John Lewis

LONDON - John Lewis is talking to agencies about a brief to expand its financial services portfolio...direct marketing subsidiary Elvis. John Lewis first ventured into financial services in 2004 ...

CAMPAIGN.I: BEHIND THE HYPE - Straight-talking from Queercompany. A new site offers financial

of facilities including financial services such as mortgages, insurance and car hire, all from blue...Queercompany.com is a new lifestyle site for the gay community offering a wide variety of facilities including financial services such as mortgages, insurance and car hire, all from blue ... -Corp and a PR campaign is being handled by Sputnik Communications. Brunswick is taking care of the financial ...

CAMPAIGN.I: BEHIND THE HYPE - Straight-talking from Queercompany. A new site offers financial

of facilities including financial services such as mortgages, insurance and car hire, all from blue...Queercompany.com is a new lifestyle site for the gay community offering a wide variety of facilities including financial services such as mortgages, insurance and car hire, all from blue ... -Corp and a PR campaign is being handled by Sputnik Communications. Brunswick is taking care of the financial ...

TBWA Simons to introduce Virgin One

Branson s financial services empire, Virgin Direct....Branson s financial services empire, Virgin Direct. Virgin One opens its service to existing ... debt on every bank statement. The appointment has been squared with TBWA s existing financial services clients, Axa and Goldfish, which are both planning to extend their offerings to customers ...

PERSPECTIVE: By tackling our fear, WCRS shows the Pru on right wavelength

surprised) to see some decent financial services advertising....for financial services advertising to work harder. Over the past few years, there's been a collective failure ... are to be avoided, it is simply no good the financial services industry inventing new products if the advertising ...

MPG scoops £60m global Credit Suisse account

for Credit Suisse, the financial services company....spend. UK media spend is 3 million. The financial services company currently uses mainly print ...

Global Sports Fund appoints AIS to run through-the-line job

-the-line advertising account for Global Sports Fund, a financial services product....-the-line advertising account for Global Sports Fund, a financial services product. The recent start ... . The campaign is targeted at financially aware potential investors with a keen interest in sport, especially ... -growing industries. It has outdone most markets in financial terms over the past ten years. People do ...

OPINION: MILLS ON ... FA CUP SPONSORSHIP

I don t normally have much time or sympathy for large, faceless, multinational financial services...I don t normally have much time or sympathy for large, faceless, multinational financial services companies. However, the case of Axa, a large French-owned etc etc, may be an exception. In the fury about Manchester United s decision to pull out of the FA Cup, the sponsor seems to have been ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.