03 May 2012
| by Alec Mattinson
Global banking powerhouse Standard Chartered has initiated a review of its financial comms...that the review was 'good practice'. He added: 'Companies change over time and like many big firms we've built a ...
ago replaced Lloyds with RBS.
Standard Chartered emerged from the financial downturn relatively ...
22 May 2012
| by Matthew Chapman
financial year while underlying profit before tax was down to 705.9m from 714.3m.
The retailer ...
, which it began advertising as stand alone brands for the first time last year.
The retailer has ...
04 May 2012
| by Stuart Derrick
be numbered. With real-time bidding, brands are targeting specific online audiences on web pages...The quickest-growing transaction in online digital display happens three times faster than the blink of an eye. It takes only 150 milliseconds for real-time bidding (RTB) to offer up a set ...
and agencies have been waking up to its possibilities. Financial services brands such as Allianz have been ...
10 May 2012
| by Jeremy Lee
The Financial Services Compensation Scheme is looking for an agency to handle its advertising
09 May 2012
| by Alec Mattinson
, has appointed Merlin to handle its financial and corporate comms....and research executive Chantal Hadley.
Redleaf Polhill previously handled IIP s financial PR account ...
24 May 2012
| by Alec Mattinson
A new analysis of surveys and reports from leading financial and professional services firms has....
The Financial Times covered 15 per cent of the surveys and reports published by the top names in the UK ...
and conclusions); and timing (resonating with a wider news agenda and fitting around editorial deadlines ...
11 May 2012
| by Staff
Time magazine is pulling no punches with its unsettling cover of a 26-year old mother, Jamie Lynne...Read the full story here:
Time shocks readers with breastfeeding image as cover goes viral
...
21 May 2012
The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves.
The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...
03 May 2012
Juggling that work-life balance is a problem for many in adland, but CST The Gate's media planner Louise Wood takes this to extremes.
10 May 2012
| by Loulla-Mae Eleftheriou-Smith
strong portfolios by finding out what works during the current good times may be the key to the long ...