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News International's experiment with a non-penetrable paywall around websites for The Times and Sunday Times has been a failure, while the rise of Mail Online has been the "world success story", according to former Guardian leader, Tim Brooks.
Barclays and Barclaycard's 'contactless' technology lets users make small payments by swiping their debit/credit cards across a special reader. The pair decided to run their first joint PR campaign to promote the technology.
The Times recently commissioned four artists to create images for a print campaign to promote it's Plus subscription package. Here's a look at the artists in action.
CHI & Partners has launched a new campaign to promote the Sunday Times ‘Rich List’.
The Times continues its TV ad campaign for its paid-for websites.
The Times and Sunday Times is launching a campaign featuring Rupert Everett and Damon Albarn to herald the launch of their paid-for websites.
Peter Mandelson plays up to his Prince of Darkness sobriquet in a new TV ad by CHI for The Times to promote the newspaper's serialisation of Mandelson's political memoir 'The Third Man'.
LONDON - The Financial Times has released details and a video demo of its iPad app, which subject to Apple approval will go live in the very near future.
LONDON - News International's plans to charge users £1 per day to access The Times and The Sunday Times websites have been met with scepticism from the members of the public interviewed in our latest BR video.
Controversial social media expert Shel Israel has hit out at the social media practices of PROs in an exclusive interview with PRWeek.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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