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Think BR: Connected TV uncovered

what this means for brands? The panel all agreed, it s time not to watch and wait, but test and learn ...

Now is the time to capitalise on London's digital potential, says Boris

t take the progress over the past four years for granted. In tough times I stand by my business record ...

Zeebox plots first screen integration with TV manufacturers

Speaking today at the Social Media World Forum in London, Simon Miller, chief technical officer at Zeebox, told the audience of 50, that the integration would mean its interface would, for the first time, become "overlaid on the first screen", which would be a "wild west". He also revealed that Zeebox ...

Think BR: Social TV - choose your own adventure

be influenced directly by its viewers. At the time - consider this was about three months ago - I had serious ...

2012 CES offers a glimpse into the future for brands

things to different people but, increasingly, it has become an invaluable time to gather with clients ... in Las Vegas, which means exciting times ahead. William Lidstone is the executive vice ...

Think BR: It takes two to tango

ability to measure campaign success across media. A massive 40% of time online is spent on social, video ... . At the same time in the DR space we have the mind blowing prospect of a "display stock exchange" where real-time ...

M&S Money brings in Phil Spencer for online videos

Marks & Spencer is driving awareness of its financial services offering, M&S Money, with a bespoke

My Media Week: Ben Wood

our partnerships and their product road maps. Traditional media agency folk spend a lot of time ... the most of an hour or two of precious desk time, before heading out to Zuma for a celebration dinner ...

Online adspend hits £2.3bn as entertainment drives growth

consumers are spending more time using the internet as a "social and entertainment hub", which ... data showing that 25% of time spent online in the UK is on social networks. Phillipson said the fact social, gaming, video and portals now account for 49% of time spent online, makes the medium "very ...

View from the Valley: Ownership, not money, makes the Valley go round

. Last week, it paid a dividend for the first time - a very large dividend of which I received a very ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.