NEWS: Rainey Kelly triumphs in Times ad shoot-out
08 Dec 1995 | by JOHN OWEN
Rainey Kelly Campbell Roalfe is set to take the Times back into brand- led advertising after netting the newspaper s ad account following a prolonged pitch process.
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NEWS: SmithKline seeks financial PR firm for new account
08 Dec 1995 | by JOHN-PIERRE JOYCE
SmithKline Beecham, the Anglo-American pharmaceuticals giant, is hunting for a financial PR consultancy in the UK to plug a gap in its media relations capability.
NEWS: Burton slams ABC for not adapting to changing times
24 Nov 1995 | by ANNE-MARIE CRAWFORD
A top client has blasted the Audit Bureau of Circulation at its own conference, criticising the sales monitoring body for failing to keep pace with advertisers changing needs.
ANALYSIS: Better times in the making’
23 Nov 1995 | by JEREMY BULLMORE
Jeremy Bullmore spoke at the pre-conference dinner for the Marketing Society s annual conference entitled Marketing - the Future . The following is an edited excerpt of his speech
NEWS: Dutch bank picks Financial Dynamics
10 Nov 1995 | by STEVE BEVAN
ABN AMRO, the acquisitive Dutch bank which is the parent company of Hoare Govett, has hired Financial Dynamics as its first retained UK PR agency.
NEWS: NatWest takes on Financial Dynamics to raise interest in venture capital
03 Nov 1995 | by JOHN-PIERRE JOYCE
NatWest Ventures, the venture capital arm of the NatWest banking group, has hired Financial Dynamics to raise its profile in the City and promote new investment.
NEWS: O&M wins Sunday Times after U-turn
12 Jan 1995 | by ANNE-MARIE CRAWFORD
Ogilvy and Mather has been handed the pounds 4 million Sunday Times creative account in a shock U-turn, just one week after news that Arc Advertising had retained the business following a competitive pitch (Campaign, last week).
NEWS: Barb gets it wrong on readers of Radio Times and cat fans
12 Jan 1995
TV buyers targeting readers of the Radio Times or cat owners may have wasted thousands of pounds last year because of an error in the TV audience measurement system, Barb.
THIS WEEK: Sunday Times loses agency to business launch
11 Jan 1995 | by DAVID TEATHER
Start up newspaper Sunday Business has snatched Arc Advertising from rival The Sunday Times to work on its pounds 3.7m launch.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
