to remove filtersNEWS: Dorlands sees off AMV to net Halifax
15 Dec 1995 | by JOHN TYLEE
consultant, who provided the continuity element. At the same time, the agency organised a shadow ...
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NEWS: Mediastar wins pounds 6m Scottish Widows task goes to Mediastar
15 Dec 1995 | by CLAIRE BEALE
this Wednesday. Bob Offen, managing director of Mediastar, said the agency had spent a long time working ... the company had been considering its overall media operation for some time. The appointment of Mediastar ...
THIS WEEK: TSB gathers Moss for campaign
14 Dec 1995 | by AMANDA RICHARDS
is built at the same time. Next year will be tougher than ever, he added. New technology ...
MARKETING FOCUS: Adwatch of the year
14 Dec 1995 | by GAIL KEMP
(generally in the top three) 21 times over the year with commercials such as Chicken and King Kong . Tango, which appeared five times, was the only other soft drink which scored highly enough to figure ... appeared four times) did not appear in the first table but registered a high score in Table 2. So ...
NEWS: SmithKline seeks financial PR firm for new account
08 Dec 1995 | by JOHN-PIERRE JOYCE
SmithKline Beecham, the Anglo-American pharmaceuticals giant, is hunting for a financial PR...SmithKline Beecham, the Anglo-American pharmaceuticals giant, is hunting for a financial PR ... in the first quarter of next year. We have never really had a financial agency before and we believe ... and we have identified a gap in the financial area that needs to be filled. SmithKline Beecham ...
NEWS: BDDP is close to ownership deal with FD directors
08 Dec 1995 | by AMANDA HALL
Financial Dynamics is close to reaching agreement with its French parent, the advertising agency...Financial Dynamics is close to reaching agreement with its French parent, the advertising agency BDDP, over future ownership of the business. From January, equity and therefore profit is likely to be split 50/50 between senior executives at Financial Dynamics and BDDP. Documents ...
NEWS: UK firms fight for pharmaceutical sell-off in Croatia
08 Dec 1995
UK financial agencies are battling it out this month for a public relations account from Croatia...UK financial agencies are battling it out this month for a public relations account from Croatia s leading pharmaceutical company Pliva. The firm, which is 83 per cent owned by Croatia s state privatisation agency and two government-controlled pension funds, is hoping to increase private ownership ...
NEWS: Agencies invited to pitch for IFAP’s pounds 2m in statutory review
08 Dec 1995
The independent financial advice organisation, IFA Promotion, is inviting agencies to pitch...The independent financial advice organisation, IFA Promotion, is inviting agencies to pitch ... year, to coincide with IFAP s new financial year. I am already being flooded with letters ... for financial planning for the future. Television advertising was ruled out this year, although Browne ...
COMMENT: LETTERS: Industry bodies bring PR to the masses
08 Dec 1995
s financial and advisory support, that s just what the IPR and PRCA are doing (PR Week, 10 November)....Sally Davis writes to encourage the industry to market itself better. Thanks to the DTI s financial and advisory support, that s just what the IPR and PRCA are doing (PR Week, 10 November). Now that we have been able to launch a series of regional roadshows explaining the value of PR ...
NEWS: Henderson shakes up accounts
08 Dec 1995
with College Hill and Lowe Bell Financial as part of a shake-up of its PR and marketing functions....Fund management group Henderson Administration is to review its public relations accounts with College Hill and Lowe Bell Financial as part of a shake-up of its PR and marketing functions ... agency. Ten financial agencies were initially approached, although only five, including Lowe ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
