14 Dec 1995
| by AMANDA RICHARDS
is
built at the same time.
Next year will be tougher than ever, he added. New technology ...
14 Dec 1995
| by GAIL KEMP
(generally in the top three) 21 times over the year with commercials
such as Chicken and King Kong . Tango, which appeared five times, was
the only other soft drink which scored highly enough to figure ...
appeared four times) did not appear in the first table but
registered a high score in Table 2.
So ...
08 Dec 1995
| by ROS SNOWDON
of the ASA, warned last week that statutory
legislation looms closer every time an advertiser deliberately ...
its own house in order, the
government will.
Each time a narrow-minded advertiser plays ...
the problem for the ASA is that by the time ads are pulled,
they have come to the end of their run ...
01 Dec 1995
| by JOHN TYLEE
consumers receive up to five times more junk mail
than their UK counterparts.
It s all the result ...
of European legislation, so a little exaggeration may be
necessary at times.
So what is it trying ...
with customers during a single
phone call.
Although financial services companies would be subject ...
01 Dec 1995
| by KAREN YATES
the time
for a statutory review is approaching.
We are very happy with what Butterfield Day has ...
01 Dec 1995
| by CAROLINE MARSHALL
Blockbuster entertainment team
jingle and tracks for ads for the Independent, the Times, Coca ...
01 Dec 1995
| by ANNE-MARIE CRAWFORD
is potentially ten times bigger than the business-to-
business market.
To get to the heart of this, we ...
rapidly, there had been
little attempt at that time to market condom brands. Mates tried, but
its ...
24 Nov 1995
| by CLAIRE BEALE
promotions with radio stations and
magazines to promote the service in time for Christmas.
The bulk ...
24 Nov 1995
| by OUR PARLIAMENTARY CORRESPONDENT
and had been planned
for some time.
Duckworth Finn, a surprise winner of the drug account in July ...
23 Nov 1995
| by RON CONDON
Spending more time on administration and paperwork than on being
creative? Let your computer take...Spending more time on administration and paperwork than on being
creative? Let your computer take the strain, writes Ron Condon
Computers will never replace the creative, lateral ...
Ogier, computer services manager at the Guernsey-based financial
services group BDO Reads, turned ...