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ADVERTISING & PROMOTION: Bank plans pounds 20m job

National Australia Bank Group (NAG) has shortlisted D Arcy Masius Benton & Bowles Financial...as a result of its acquisition of City Financial Marketing (CFM) two weeks ago. CFM already holds NAG ...

NEWS: Coopers counts on sharp image

the globe and may return to television advertising for the first time in more than a decade....Coopers Big Six international accountancy firms, is planning to sharpen its image across the globe and may return to television advertising for the first time in more than a decade. The company, which has 9500 staff in the UK and a turnover of around pounds 700m, is looking to fill the new ...

NEWS: Safeway ABC to aid travel offer

, run by Page s are launching financial services and Asda is looking at selling gas and electricity ...

NEWS: NatWest plans card to challenge Goldfish

utility, a telecoms company, an airline and NatWest financial services. The initiative ...

ANALYSIS: Is link-up to Amex’s credit?

sophisticated market where it is very easy to copy innovative financial products. But what this will give us ...

MARKETING FOCUS: Looking back on ’96

and Pepsi turning blue, although, at times, that s all we seemed to hear about. One of the main ... about as hard to sell as a time share in Chernobyl. Ostrich and kangaroo meat began to appear ...

ANALYSIS: financial PR; PR proves its worth in banking’s revolution

with the financial sector. They must now show customers that they do offer a good service...with the financial sector. They must now show customers that they do offer a good service Last Thursday ... expansion could be taken as a sign that the good times are back. But what s this? Uncaring banks ... year and NatWest confirmed the appointment of Lowe Bell Financial supremo Terrence Collis as its head ...

NEWS: Capital One cashes in on the UK credit market

Capital One, the latest US financial services firm to lay siege to the lucrative UK credit card...Capital One, the latest US financial services firm to lay siege to the lucrative UK credit card market, is searching for a PR agency. The company, which is the ninth largest credit card issuer in America, confirmed it had opened to tenders within the last couple of weeks. A spokesman ...

NEWS: Dewe Rogerson gets a SEA view of German PR

marketing firm SEA to focus on financial PR business in Germany. Called SEA Dewe Rogerson, the company ... fantastic opportunity in the financial PR market in Germany, he said. We have also been asked ... . Dewe Rogerson has also taken a minority holding in a new Hungarian financial PR and marketing agency ...

NEWS: Barclays to hand project to Banks

. For the moment, the financial institution is keeping tight-lipped on the new product, but Barclays has hired a ...

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