to remove filtersMEDIA: Encore: An expert’s view
08 Nov 1996 | by KATRINA MICHEL
subversion or militancy; we re talking about 47 per cent of womanhood. It s time for fat women to bite ...
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MARKETING MIX: Persuaders persuaded
19 Dec 1996
every time you pick it up....If you find a pair of musical socks in your Christmas stocking, blame Don Hockman. He, too, is likely to be behind your musical Christmas card and that funny mug you ll get from your kids that moos every time you pick it up. Hockman, managing director of Sound Tactics, has done most things ...
MARKETING MIX: PROFILE; A LEG MAN: Brian Duffy * Managing director * Pretty Polly
17 Oct 1996 | by SHARON MARSHALL
. BIOGRAPHY 1972-1978 Audit manager - KPMG 1978-1984 Financial manager - Polaroid 1984-1991 Finance ...
NEWS: TBWA adopts ‘vertical’ poster strategy for Pretty Polly burst
11 Oct 1996 | by KAREN YATES
on to outdoor for the first time in a bid to build similar levels of awareness to bra brands. ...
NEWS: HOTLINE
11 Oct 1996
: There is no announcement at this time . OKTV, which claims to be the UK s first interactive TV service, has ...
THIS WEEK: Posters uplift at Pretty Polly
10 Oct 1996 | by JULIAN LEE
buy the same product time and again. We want to encourage them to buy different products ...
CLOSE-UP: GLOBAL BRIEF; Is it time for ads to be outed?
27 Sep 1996 | by EMMA HALL
Emma Hall reports on the issues facing advertisers who break social taboos
ADVERTISING & PROMOTION: CAMPAIGN OF THE WEEK; Levi’s
26 Sep 1996 | by JULIAN LEE
classic 501 brand and, as the title suggests, this time the rivet does the star- turn ...
ADVERTISING & PROMOTION: BRIEFS
26 Sep 1996
union s history, will include TV, radio and press work. It will run through-out October. Timed ...
MEDIA: TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN
20 Sep 1996
September, 19.20 Break transmission time: 20.15 Barb: 26.7 16-34 men TVRs (live) Mike Southgate ... and upmarket male viewers. Six advertisers lined up in the first ad break during half time: Adidas ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
