19 Dec 1996
| by ANNA GRIFFITHS
in prime-time across the ITV network during
Christmas, and focus on the benefits of communication....In a first for British television, BT is to wholly fund a programme
which will be screened in prime-time across the ITV network during
Christmas, and focus on the benefits of communication.
As part of a pounds 200m marketing spend to take its Good to talk
campaign into new areas ...
19 Dec 1996
| by JAMES CURTIS
theme and, like Dave , goes straight for the jugular. This time
we see a young woman scarred for life ...
the issue on.
This time we do not see a victim of his own actions, but a victim of
someone else ...
13 Dec 1996
The Times has complained to the Audit Bureau of Circulations about the
Daily Telegraph s sales...The Times has complained to the Audit Bureau of Circulations about the
Daily Telegraph s sales ...
on year. It is the first time in 14
months that circulation has fallen and the figures reflect ...
,604.
Next year, frequency will increase from four to five times a year, with
pagination rising to 52 pages ...
13 Dec 1996
| by GORDON MACMILLAN
: Every time a story is written in the press about BT s
financial results the only story told is how ...
13 Dec 1996
,
Sholto says.
Hopefully, he will mug up in time for the shoot of the forthcoming BT ad
starring ...
12 Dec 1996
advertising agency.
Times Newspapers has appointed the Promotional Campaigns Group as its
official ...
rival fan. Financial services company Virgin Direct has also come under
the regulatory spotlight over ...
12 Dec 1996
| by SHARON MARSHALL
is gaining credibility as a commercial medium. As its
financial security improves, more firms are looking ...
12 Dec 1996
| by JANE BAINBRIDGE
, breaking on December 16, BT focuses for the first
time on its role as a corporate citizen and how its ...
06 Dec 1996
in April - to
more than dollars 40 million.
At the same time, Saatchi and Saatchi, the company ...
29 Nov 1996
| by MEG CARTER
to achieving true real-time inter-activity
has been the so-called return path , necessary for viewers ...
.
Interactivity, for the time being, may remain limited, but BSkyB is
planning a plethora of interactive and on ...
one time and the
sophistication of the images carried.
Digital promises to free up bandwidth ...