I have to confess that despite having worked in the advertising industry for the past 13 years, surrounded by women s magazines, I rarely read them thoroughly because I find many of them too patronising. Like every working mum, I have very little time to either read about being healthy ...
at a time when pen manufacturers were popping up all over Europe following the invention of the ball ... before. It seemed that now was the best time to do it. The company continues to dominate ...
of time for this campaign, with its daft music and its eccentric little stories of little eccentricities ... from the my, haven t you been living all the time we ve been maturing/developing our product ... in this curious business - particularly to my friends at Ammirati Puris Lintas whom I leave in one week s time ...
freesheets own-ed by the Swedish media owner, Modern Times Group, which has developed successful versions ...
expectations with about 30% of consumers returning questionnaires about life-styles. This is three times...The consumer response rate for a trial launch of customer magazines launched by Jigsaw, the marketing consortium formed by Unilever, Kimberly-Clark and Cadbury Schweppes, has far exceeded expectations with about 30% of consumers returning questionnaires about life-styles. This is three times ...
to be seen. Economically the year began with ripples of the Asian financial crisis reaching our ... giant s Kevin the Hamster ad went on air, making it the most complained about ad of all time ... behind the May launch of Persil tablets. - In October Prudential launched its direct financial ...
The UK s biggest provider of insurance and financial services to doctors and dentists, the Medical...The UK s biggest provider of insurance and financial services to doctors and dentists, the Medical Sickness Society, will begin a major branding exercise for the first time next year, following its appointment of the through-the-line agency, Brann London. Brann will organise direct mail ...
Once, only doctors, lawyers and preachers had ethical obligations.
-blazing only works because the media bites each time. It does little for that feelgood factor, but suggests ... Peter Noble PR Christmas has been a commercial enterprise for some time, so it would seem a ... time began. Unlike our client Tango, most people are subtle about it. Our job is to raise awareness ...
its global expansion plans. At the same time, it will plug the Japanese market leader into a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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