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S&N’s Espres enters coffee shops battle

Scottish s Costa Coffee outlets. The new chain, called Espres, has opened two shops. Both are situated in Edinburgh. The first opened in the Leith district, while the other has opened this week in Lothian Road, the newly developed financial area of the city. Derek Wilkinson, group finance ...

Heineken nativity ad axed after protests

Whitbread Beer Company has pulled its controversial nativity scene poster for Heineken following complaints from the Church and members of the public. At the same time, the marketer responsible for the advertising, Phil Rumbol, has been appointed to a new role within the company, handling sponsorship and PR ...

MARKETING MIX: That was the week that was

Commission sponsorship code mean that for the first time a sponsorship message can be slotted in front ...

MARKETING MIX: Brand manager of the week

, but we d have a great time! Which is the best agency you have ever worked with? Different ... ? Not having time to do justice to all the projects I m working on. What was your most embarrassing ...

Pret chief quits in tactics shift

I joined my time was spent creating structures and building up the food products. The next stage ...

ADWATCH: Ambrosia’s ride to success - Ambrosia has based its latest irreverent advertising campaign for Creamed Rice firmly on regional stereotypes, writes Robert McLuhan

. The demographic changes are very relevant for us, and we are investing a lot in people who are short of time ...

Jigsaw search for 20 sponsors

expectations with about 30% of consumers returning questionnaires about life-styles. This is three times...The consumer response rate for a trial launch of customer magazines launched by Jigsaw, the marketing consortium formed by Unilever, Kimberly-Clark and Cadbury Schweppes, has far exceeded expectations with about 30% of consumers returning questionnaires about life-styles. This is three times ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

to be seen. Economically the year began with ripples of the Asian financial crisis reaching our ... giant s Kevin the Hamster ad went on air, making it the most complained about ad of all time ... behind the May launch of Persil tablets. - In October Prudential launched its direct financial ...

Dominic Cadbury to lend weight to IAA’s London conference

needed to stage the event. Campaign will be among the backers, along with the Financial Times ... Tribune, Newsweek, Business Week, Clever Media and the Turkish magazine group, Hurriyet. Time ...

CRAFT: BRIEFS

time. He has worked on campaigns for Irn-Bru, Challenge TV and Tizer....Alex Paton, a Campaign Face to Watch in 1996, has joined Jane Fuller Associates to direct commercials. Paton worked as a copywriter at the Leith Agency, CDP and GGT before taking up directing full time. He has worked on campaigns for Irn-Bru, Challenge TV and Tizer. The Knack has signed up ...

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