to remove filtersOPINION - Leader - Devolving power is a key challenge for global brands
16 Dec 1999 | by CONOR DIGNAM, Editor
Douglas Daft. An article in The Sunday Times last weekend said Daft may have an impossible job on his ...
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OPINION - Branson lottery bid heralds first marketing fight of next century
16 Dec 1999 | by RAYMOND SNODDY, media editor of The Tim
regulatory body, Oflot, tried to impose just such a ban last time. Davis was prepared to listen and after ... be the same this time. A Branson bid is, however, great news that will enliven some of the dog days ... the profits go to good causes and charities. But this time the game really is on. ...
STOP PRESS: US software developer seeks financial PR
10 Dec 1999 | by ED SHELTON
million, is seeking a financial PR agency as it prepares for a London IPO in early 2000. The company...US software developer ARC Cores, whose revenues for this year are expected to exceed pounds 3 million, is seeking a financial PR agency as it prepares for a London IPO in early 2000. The company is expected to be valued at over pounds 400 million next year. ARC Cores has over 100 staff based ...
to the rise of PR. Robert Gray turns back the pages of time to where it all began
10 Dec 1999 | by ROBERT GRAY
Services. Among the other important figures of the time was Edward Rawdon-Smith, who became ... and its publics. The post-war years were a time of extensive social and political change ... -Healy s clients at the time was sugar giant Tate and Lyle, which was under threat due to the Government s plans ...
Lansons sets up internet division with three clients
10 Dec 1999 | by JULIETTE GARSIDE and SEBASTIAN VESPER i
Financial PR agency Lansons Communications has set up a specialist internet PR agency, Lansons...Financial PR agency Lansons Communications has set up a specialist internet PR agency, Lansons Digital Media, with an initial pounds 200,000 in business. The agency has been hired by three internet start-ups: investment advice service MrsCohen.com; on-line financial services supermarket ...
STOP PRESS: Internet start-up Worldpop.com hires Shine
10 Dec 1999 | by ED SHELTON
internet start-up which has received unprecedented financial backing. A global, 24-hour rolling pop news...Shine Communications has been chosen to handle the launch and ongoing PR for Worldpop.com, the UK internet start-up which has received unprecedented financial backing. A global, 24-hour rolling pop news magazine, the site will be launched in early 2000 across all media, including internet ...
Philpotts quits Ogilvy for Square Mile task
10 Dec 1999 | by ED SHELTON
communications division of financial PR agency Square Mile. Before Philpotts joined, Ogilvy had been without a European president or a UK chief executive for some time. UK chief executive Fiona Driscoll ... . During his time at Ogilvy, Philpotts brought in Donna Zurcher, formerly at Good Relations, to head ...
PR shares frenzy bodes well for future flotations
10 Dec 1999 | by ED SHELTON
. Alan MacKenzie, CEO of corporate financier ARM, which brought Text to market, said: City sentiment ... . Text 100 s finance director David Dewhurst said: The offer was nine times over ...
FOCUS: HEALTHCARE PR - A new pill to swallow. A further layer of healthcare regulation will necessitate greater levels of pre-launch PR for new drugs. Nick Purdom reports
10 Dec 1999 | by NICK PURDOM
times and potential savings on hospitalisation. In its first full work programme announced ... . You need to assess the financial burden of a disease by showing the cost of operations ... the product promise in people s minds in the time it takes to provide that data, and work closely ...
International: Nissan PR review aims to cut costs
10 Dec 1999 | by AIMEE GROVE
largest Japanese car maker, Nissan has encountered financial difficulties over the past few years ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
