15 Dec 2000
| by PATRICK ALLOSSERY
date is 31 March.
We had a very aggressive timetable, so having the extra time makes it much more ...
Delaney 20 years ago, the time it needs to obtain government assurances regarding the deal s tax implications.
The extra two months also give both parties more time to prepare the roadshow they will need ...
08 Dec 2000
| by JEREMY WHITE
Watch out everyone, Niall Fitzgerald has got his feather duster out and he s not afraid to use it. Unilever s chief has been busy with a bit of corporate cleaning.
It s no small thing when the world s largest advertiser decides that, after streamlining its product portfolio, it s time to take a hard look ...
07 Dec 2000
said the promotion is an exciting development in e-commerce. This is the first time Sky is bringing ...
01 Dec 2000
| by MATTHEW COWEN
.
The timing of the television relaunch is intended to capitalise on the increase in alcohol consumption ...
30 Nov 2000
| by JANE BAINBRIDGE
financial performance. It s great to be part of a successful team in business.
Managing for Value has ...
I see it from time to time. My mother has watched every episode for 40 years. I come from the north ...
, although he claims that s not about personalities, just the company s results.
He also takes time ...
24 Nov 2000
LONDON (Brand Republic)– Kevin McCarten, the former Sainsbury’s marketing director behind the disastrous John Cleese ads, has been hired by news and information company Reuters.
McCarten joins Reuters as chief marketing officer and will spearhead the company’s move into retail financial markets.
He left ...
24 Nov 2000
| by JENNY WATTS
staple of the British diet. The campaign will target young, urban, time-poor people who want more than ...
. At the same time, the ads clearly communicate the proposition of saucy noodles.
Jim Thornton, a partner ...
24 Nov 2000
| by Camilla Palmer
unrivalled global network and take advantage of the growth opportunities in the energy drink sector at a time ...
23 Nov 2000
John West Salmon is returning to TV for the first time in ten years in a new pounds 1.2m campaign...John West Salmon is returning to TV for the first time in ten years in a new pounds 1.2m campaign by Leo Burnett. The two executions follow a John West fisherman fighting a bear for the tastiest fish in the river. Each ad features the strapline We endure the worst to bring you the best .
...
23 Nov 2000
| by MARK KLEINMAN
, signals the brand s intention to become known for its links with football at a time when rival premium ...
home and away supporters invited on to the pitch at half-time during each of the games to try to hit ...