20 Dec 2001
Air Miles has teamed up with Avis Europe to offer collectors Air
Miles every time they rent a car with the company. The partnership will
allow the loyalty scheme's members to collect Air Miles at any of Avis'
2700 locations in 112 countries. For each car rental day purchased in
the UK, Europe ...
20 Dec 2001
The Advertising Standards Authority (ASA) has upheld complaints
that the wording on certain poster ads from the Association of Train
Operating Companies' 'Time to return' campaign was misleading, because
it implied that service levels had returned to normal.
The ASA found the statement, 'Fast ...
20 Dec 2001
| by DANIEL ROGERS
of reassurance at a time when the
public is clearly still worried about booking".
The rethink began ...
19 Dec 2001
| by Daniel Rogers,
with an element of reassurance at a time when the public is clearly still worried about booking ...
14 Dec 2001
| by IAN DARBY
background along
with the voiceover: "Look at your sunset. When was the last time you sat
back ...
13 Dec 2001
| by DANIEL ROGERS
time when sales are still 20% down on last year.
"TCTV will be a key weapon for us next year ...
director, said the remaining New
Year marketing budget would be spent repeating the 'It's time to leave ...
07 Dec 2001
| by CLARE CONLEY
markets and the continued weak
showing in dotcoms, telecoms and financial services are expected to drag ...
07 Dec 2001
| by ROBERT CAMPBELL, executive creative director at Rainey Kelly
Campbell Roalfe/Y&R
the
internet works. One of my favourite ads for a long time.
What a pity these new ads for BT don ...
.
PlayStation 2. These press ads feature "legends" whose time is over.
They have been usurped ...
06 Dec 2001
| by Gordon MacMillan,
The company is the latest in a long line of companies which have distanced themselves from their dotcom beginnings. ebookers, Europe's largest online travel company, has changed its name to ebookers plc.
The reasons behind the move are financial as much as anything else. ebookers, like other dotcoms, has found ...
06 Dec 2001
| by TANIA MASON
Magazine in Spring 1997
and retained the contract throughout three reviews .
Published three times ...
and for most of that
time its business has been built on Thomas Cook Rail Timetables.
In the 1980s ...