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Ford StreetKa - a new star shines over the old brand

19 Dec 2003 | by Professor Angus Jenkinson and Branko Sain

as luck would have it she had a 39-date European Tour, which suited our timing. There was no one bigger ... , implemented in most prestigious settings and with accurate timing were the key. The 3 steps to stardom ... in February 2003 caused no less of a stir as once again Streetka took to the stage, this time with modelling ...

World growth and inflation forecast

02 Dec 2003 | by Economist Intelligence Unit

, we help executives make better business decisions by providing timely, reliable and impartial ...

At the Competitive Edge

25 Nov 2003 | by Andrew Redpath, British Brands Group

take time to track what motivates them. It needs leadership, but the upside is huge: the energy ...

Age in the Workplace

22 Oct 2003 | by DWP and Cranfield School of Management

%), being reliable and dependable (50%) and having better time keeping (52%) but as lacking technological ... likely to take time off sick (46%), less likely to stay in the job (52%), unskilled (38 ... step. Changing attitudes will take time. Employers who have not yet acted should do so quickly ...

Advertising Expenditure Expected to Increase by up to 47% over the next decade

21 Oct 2003 | by Advertising Association

remains optimistic that this time should be no different. In new additions to the report format ... expenditure, 16% real growth is projected over the same time period. The Advertising Association's Long Term ...

Bang! Getting Your Message Heard in a Noisy World

21 Oct 2003 | by Linda Kaplan Thaler and Robin Koval

have to make decisions in a short period of time, you screen out everything else except that one thing ... is this: Time doesn t help. The Importance of Chaos In marketing, nonlinear thinking is the only way ...

Creative format: premium impact

01 Oct 2003 | by Periodical Publishers Association

. Adobe Acrobat Reader required. This is a large file, and may take time to download. www.ppa.co.uk ...

Complicated Lives - sophisticated consumers, intricate lifestyles, simple solutions

26 Aug 2003 | by Michael Willmott and William Nelson

stressful? Does there not seem to be so much to do and so little time to do it? This is the clich ... with a full time commitment to your family your life is likely to feel busy. Why is this? A number ... ). For example, microwave ovens allow meal preparation time to be reduced to seconds, while mobile phones ...

Web-based meetings as a strategic communications tool

01 Aug 2003 | by Greg Radner

is attempting to enter the international arena for the first time. Examples of how you could use webcasting ... is important, and with webcasting, your company brand gets airtime, the entire time. This makes all ... your presentations so employees can access them as many times as they d like. Webcasts conducted ...

Are domain names suddenly too sexy?

01 Aug 2003 | by Naseem Javed

speed on this flat new earth, without borders, passports or time zones. No delays, no barriers ... for burning flags and bras, perhaps now is the time to burn most of the old marketing and branding books ... , media and influence public opinions at large. It s time to explore the power of names, new laws ...

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