to remove filtersOPINION: Time for mature thinking on the over-50 market
18 Dec 2003 | by Laura Mazur, a business writer
. Surely it's time to lay to rest such outdated and unprofitable notions. ...
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Portland Holidays Direct launches Crackermatic viral
18 Dec 2003 | by Staff,
successful viral agents of its kind at the time, generating 200,000 e-crackers from just 500 seed emails ...
Maguire consortium wins £1.5m Glasgow rebrand task
17 Dec 2003 | by Staff,
Maguire Advertising Eddie Friel, chief executive, GG and Glasgow City Council chief executive, George Black. Mosson said: "Glasgow has been crying out for a new identity for some time now and we believe the new brand gives us something that is commensurate with our aspirations for this great city ...
E3 wins National Express airport division online task
17 Dec 2003 | by Staff,
to deliver what it promised on time." The appointment of E3 Media follows the relaunch of the National ...
Air Miles to launch interactive CD-Rom title by Rare Content
12 Dec 2003 | by Ian Darby
The interactive title, Beyond Travel, will target two million Air Miles customers, three times a year, with destination guides and travel features. Rare Content, the relaunched customer publishing company previously known as AMD Brass Tacks, won the contract to publish the title. Beyond Travel ...
TOP PERFORMERS OF 2003: DIRECT AGENCY OF THE YEAR - CRAIK JONES
12 Dec 2003
the year as the DMA Grand Prix winner. This was the third time it had won the top prize in 12 years, a feat no other agency has achieved. This year, Craik Jones was nominated a further nine times for seven different ... spending time in the garden - drinking instead of digging. The agency sent this audience a series of green ...
Greece appoints Team Saatchi to £6m tourism job
11 Dec 2003 | by Alexandra Jardine
hosting of the 2004 Olympic Games, will be "Your best time yet". Ads feature visitors enjoying "personal best" times and setting "records" of enjoyment while on holiday. The copy will also promote ...
Greece appoints Team Saatchi to £6m tourism job
11 Dec 2003
hosting of the 2004 Olympic Games, will be 'Your best time yet'. Ads feature visitors enjoying 'personal best' times and setting 'records' of enjoyment while on holiday. The copy will also promote ...
DIRECT MAIL SHOWCASE
11 Dec 2003 | by Ken Gofton
to give blood at times of peak demand or when supplies tailed off. There is a constant need, though ... . Journey times could be cut by up to 45 minutes. The mailing is part of an integrated campaign by DLKW ...
OTC extends white label agreement with Freeserve
09 Dec 2003 | by Staff,
The agreement, which follows a contested pitch, will see OTC enhancing its strategic partnership with Freeserve, and supplying content, including flights, where OTC will become the ISP's exclusive supplier for the first time, Eurostar tickets, ferries, villas and cottages. The deal also includes what OTC calls its ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
