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Market Research: Pick of the polls

, there are certain ways of getting polls wrong. Financial Times UK affairs editor Roger Blitz estimates that he ... -to-face questioning, with firms such as NOP World quoting a turnaround time of two days and a starting price of around ... certain questions,' he says. 'But online subscribers can complete surveys in their own time, which tends ...

News Analysis: PR middlemen face changing role

's claims are realistic: 'Why should clients spend time doing something that's not their day job?' Biss ... database of agencies, which features case studies, people profiles and client lists. Saving time ... unfamiliar with the machinations of PR. The biggest benefit of intermediaries is the amount of time ...

Evaluation: Top of client agenda

agencies that support different areas of the business, such as legal, roadside and financial services ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.