Consumer - Look-a-like guests lead mall's 'royalwedding'
11 Nov 2005 | by Mary Cowlett
. Press interest ranged from The Scotsman to the Hindu Times. Spokespeople from Windsor Royal Shopping ...
labyrinth. I probably could have survived quite comfortably for some time before being rescued. Stock ...
. Press interest ranged from The Scotsman to the Hindu Times. Spokespeople from Windsor Royal Shopping ...
leader Carphone Warehouse led the group to call in financial comms firm Smithfield last month ...
Tesco came third after financial services group Standard Life, reported to be forming a board to promote its top products as it prepares for demutualisation. Halifax joined the top five with news that funds under management had grown from £8.3bn to £10.2bn in the last year. News of Gate Gourmet's mass ...
Wickes, battling falling sales across its sector, is pushing itself as the 'official DIY supplier' to next season's Championship. Cake is to promote consumer awareness of the link-up, on a brief that includes 'half-time pitch activity' and viral campaigns. Wickes - bought by Travis Perkins earlier ...
communicators, because in good times and bad, they prove priceless....financial presentations. But when times are tough, you need more than just the media on your side. Internal comms is especially crucial during an economic downturn or financial crisis. This area may ... , including media, business, investors and NGOs. This does not happen overnight and takes time and authority ...
, there has to be a time when entrepreneurs listen to some of the (constructive) external voices and allow ... in sales, and a 21 per cent boost in profits, for the last financial year. But Roddick is no passenger ...
spends much of her time abroad, most recently in Jordan and Russia, visiting people and speaking ...
awareness of the supermarket's jewellery. Sales increased by more than 70 per cent on the same time last ... and good timing - is a prime example of PR 'creativity'. But while ad-land more famously lives and dies ... to be implemented by me and my part-time PRO.' Creativity is all about devising something that did not exist ...
. 'Competition for people's time and money is certainly hotting up. You have to be at your best to win those ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.