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Publicis expands digital operations with Digitas purchase

act as a "powerful growth engine" for the group at a time when digital and interactive marketing ...

Outdoor breaks through 10% share barrier

Outdoor has broken through the 10% revenue share for the first time in the third quarter of 2006

Channel 4 searches for movie sponsor

and premium opportunities and we are excited to be taking this to market in the first time in almost a decade". ...

Barb weighs up TV audience measurement bids

The tender sets out several key areas that the research companies should address concerning the future of television measurement: new distribution forms, on-demand television, time-shifted viewing, transportability and their combined effects. Barb will now assess the proposals to work out how effectively ...

Publisher VNU to sell eight UK magazines

The UK magazines that are being sold are Accountancy Age, ComputerActive, CRN, Computing, Financial Director, Information World Review, IT Week and Personal Computer World. The company has been bought by venture capital company 3i. Negotiations to sell the French part of the business are ongoing ...

TfL scraps pitch for afternoon freesheet

in its London Underground network after deciding it would not be financially viable.

BSkyB buys 365 Media

, called SkyBet. Sky's chief financial officer Jeremy Darroch said: "Bringing together 365 Media ...

Local Radio Company posts losses of £2m

But bosses remained confident going into the new financial year, just weeks after refinancing the company and bringing in £3m of new investment. TLRC owns 28 local stations and half of the advertising sales house First Radio Sales, whose like-for-like trading revenues are up 14%. Richard Wheatly, chief ...

Trinity Mirror to sell Racing Post and 124 regional papers

be forced to conduct a similar review in a year's time, which could result in a full de-merger. ...

ABC to offer more detailed reports

At present some brands, such as The Guardian and The Times, get product reports through ABC that detail their measurements such as circulation and unique users for online. However, next year ABC will start a more detailed version, with more analysis, that will allow media owners to give a product report ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.