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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

31 Dec 2008 | by Hadassah Nymark

on the first of January so it's time to remind everyone to 'unleash the goo'." The campaign aims to remind consumers that Creme Egg is only available for a limited time in the run-up to Easter. Digital media sites ...

Emergency gas TV campaign launches

25 Dec 2008 | by Hadassah Nymark

will also break for the first time on large-format outdoor sites across North London at the end of December ...

Google gives staff smartphone instead of Christmas bonus cash

24 Dec 2008 | by Dan Leahul

LONDON - In a sign of the times, Google will be giving their employees a G1 Android smartphone

Times Online traffic growth pushes it ahead of MailOnline

23 Dec 2008 | by Jacquie Bowser

LONDON - Times Online increased its unique user traffic by over 5% in November to overtake...Times Online's users jumped 5.5% to hit a record 21.6m during the month, while the site's UK users climbed 1.6% to hit 7.2m. Zach Leonard, News International director of digital strategy ... Following the Times Online's strong performance, MailOnline, which includes the Daily Mail and Mail ...

Social networking site addiction drives mobile internet access

23 Dec 2008 | by Dan Leahul

in traffic thanks to mobile phones, with average users checking their profiles more than eight times a day...Mobile phone network Orange said 640,000 of its customers are accessing social networking sites through their mobile phones, accounting for 166m page impressions every month. Individual users will check or update social networking sites a total of 260 times per month, an average of eight times per ...

Queen's Christmas message cues the start of online sales shopping

22 Dec 2008 | by Staff

caught out last time won't let it happen again. "Some sales this year are even starting on Christmas ...

Music study challenges 'long tail' theory as millions of tracks go unsold

22 Dec 2008 | by Darren Davidson

' author Anderson has already refuted its claims in an interview with The Times. Anderson told ...

Warner pulls music videos from YouTube

22 Dec 2008 | by Staff

the fee that YouTube pays when videos are watched. It reportedly receives less than a penny each time a ...

Ad agency Christmas greeting messages

19 Dec 2008 | by Colin Marrs

this time deliberately so. McCann Erickson Having festooned its building with an incredible array ...

Nectar tycoon launches campaign against Coutts

19 Dec 2008 | by Jacquie Bowser

to a report in The Times. According to Mills, Coutts recommended that he buy AIG Life Premier Bonds ... to the report. Coutts told The Times that the bonds were sold with the appropriate advice. The bank said: "At the time of sale it was made clear that the investment was low risk but not risk ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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