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News Corp seeks waiver to raise stake in German TV group Premiere

24 Dec 2008 | by Staff

shareholders, according to sources quoted by the Financial Times. News Corp's decision to underwrite Premiere ...

Google gives staff smartphone instead of Christmas bonus cash

24 Dec 2008 | by Dan Leahul

LONDON - In a sign of the times, Google will be giving their employees a G1 Android smartphone

Brand Republic's top stories of 2008

24 Dec 2008 | by Staff

are an optimistic lot. Despite the thoroughly miserable end to the year few of you had time for all those bad news ... 's blanket freeze on new hirings and it's not far back to the high-rolling times that gave us the 85 ... scribbles. Nutritionists got out their stick and beat eight-time Olympic gold medal winner Michael Phelps ...

Horlicks sponsors weekday GMG Smooth Radio show

24 Dec 2008 | by Dan Leahul

The campaign will promote Horlicks current marketing strategy as a night time beverage for people's everyday "wind down" routine. Horlicks will have an online presence on the Smooth Radio websites , including a dedicated microsite and display advertising. The sponsorship will be coupled with a song ...

Times Online traffic growth pushes it ahead of MailOnline

23 Dec 2008 | by Jacquie Bowser

LONDON - Times Online increased its unique user traffic by over 5% in November to overtake...Times Online's users jumped 5.5% to hit a record 21.6m during the month, while the site's UK users climbed 1.6% to hit 7.2m. Zach Leonard, News International director of digital strategy ... Following the Times Online's strong performance, MailOnline, which includes the Daily Mail and Mail ...

Social networking site addiction drives mobile internet access

23 Dec 2008 | by Dan Leahul

in traffic thanks to mobile phones, with average users checking their profiles more than eight times a day...Mobile phone network Orange said 640,000 of its customers are accessing social networking sites through their mobile phones, accounting for 166m page impressions every month. Individual users will check or update social networking sites a total of 260 times per month, an average of eight times per ...

Opinion: Surprisingly, integration is still a hot topic

22 Dec 2008 | by Kevin Murphy

-ordinating this number of agencies is no mean feat at the best of times and if a client has any kind of performance ...

Opinion: How to create design that works

22 Dec 2008 | by Paul Castledine

's job to create as much freedom as possible within these parameters and challenge the brief at all times ... fashionable style that happens to be in vogue at the time is an easy yet harmful trap to fall into. Work that bucks the trend stands out -- it's time-proof and ultimately works harder. The second is how the design ...

Queen's Christmas message cues the start of online sales shopping

22 Dec 2008 | by Staff

caught out last time won't let it happen again. "Some sales this year are even starting on Christmas ...

Music study challenges 'long tail' theory as millions of tracks go unsold

22 Dec 2008 | by Darren Davidson

' author Anderson has already refuted its claims in an interview with The Times. Anderson told ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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