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Ogilvy crafts The Economist's maiden TV campaign for India

14 May 2010 | by Arcopol Chaudhuri

to 'interpret' the communication they see. This time, its a television campaign, created by Ogilvy, Mumbai.

Indian Edition of Forbes launched

22 May 2009 | by Anant Rangaswami

's leading media groups, Network18, as our partner. I doubt there's been a better time to launch Forbes India ... .... The officials have been consistently travelling or too busy to respond." One month is a long time to elicit ... thanks to regulatory issues. The magazine launches at a time when all Indians view the future with well ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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