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Chevrolet Volt sponsors AskMen Innovation Awards

08 May 2012 | by Nick Batten

're excited to be partnering with Chevrolet for the first-time on the Innovation Awards, as we wanted ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

devices to access the web while watching TV. For the first time, retail is among the top ... in mobile marketing, for the first time. Finance brands dropped their investment in mobile advertising ... for the first time. It found that 2.4m was spent in 2011. According to comScore data for January, 18 ...

Tess Macleod Smith joins Net-a-Porter

10 Feb 2012 | by Nick Batten

at such an exciting time for the business and look forward to expanding our multi-platform brand offering ...

The most irritating ads of 2011

10 Jan 2012 | by David Benady

.' Our survey was carried out in the first week of December, in time to take in last year's crop ... worn out. There are only so many times you can listen to your favourite song before it gets irritating ...

Customer publishing: The evolution of engagement

04 Nov 2011 | by Nicola Clark

for timely, compelling content across a variety of platforms. In the age of earned media, content has become ... on meaningless KPIs,' argues one editorial director. At a time when marketing budgets are under scrutiny ...

Will product placement take branded content to the next level?

21 Oct 2011 | by David Benady

, and TV Book Club, funded by Specsavers. A prime-time series called Future Family, paid for by E ... . The average time spent on the site was 10 minutes. FRIGHT NIGHT/CELEBRITY BB Celebrity Big Brother ...

Shoe retailer Dune launches first UK print campaign

11 Aug 2011 | by Mark Banham

felt that this was the perfect time to really showcase Dune as the luxurious, fashion-forward footwear ... and are noticed by the right people at the right time. We've got a campaign that is as big, bold, beautiful ...

Vogue.com to host online fashion week

26 Jul 2011 | by Sarah Shearman

December, timed to coincide with readers' Christmas shopping. A portion of the proceeds from sales during ... iPad app , to serve brand advertising on Flipboard for the first time, as well as content from ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

21 Jul 2011 | by Staff

108 Engaging Times 4031 109 We made this Ltd. 4001 ...

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