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Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief

Post said BA was at the "top of its game in the 90s", a time when its motto "the world's favourite ...

Unilever tops 2012 Marketing Society Awards nominations

Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...

VisitBritain forced to withdraw global poster campaign after typo

running in America, which had been corrected by the time it launched in the UK, on 9 February. A ...

Carnival Cruise Lines appoints MPG Media Contacts to £8m account

The appointment follows the announcement that the Carnival Cruise Lines' ship the Carnival Legend will begin journeys from Dover from 22 April 2013, the first time Carnival Cruise Lines has set sail from a UK port since 2008. MPG Media Contacts will start working with the cruise operator soon ...

Trading places: this week's people moves

) Jerry Yang, the co-founder of Yahoo and a key opponent to Microsoft's 2008 bid for the one-time internet ...

The most irritating ads of 2011

.' Our survey was carried out in the first week of December, in time to take in last year's crop ... worn out. There are only so many times you can listen to your favourite song before it gets irritating ...

TfL excludes payday loan companies from big money sponsorships

decided to focus on some new campaigns this time round." In November last year, Ken Livingstone ...

Review of the Year: Top 10 marketing mishaps in 2011

of his time to do commercial appearances, and the deal ended at the end of last season. 5. BA FALLS ...

Primesight retains £8m Glasgow Subway business

by the time of publication. Follow Maisie McCabe on Twitter @MaisieMcCabe ...

TUI knocks Thomas Cook in press ads

TUI Travel, which owns Thomson Holidays and First Choice, has placed press ads in today's national press (25 November), talking up the Thomson brand against its rival's financial woes. The ad, which ... ." Thomas Cook this week said it was pushing back the announcement of its financial results, expected ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.