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Opinion: Awareness of ethics means CR needs PR

by the Operating and Financial Review. But the tide may finally be turning. Recently I chaired probably the first ...

PROs reveal why they switch jobs

of 93 per cent of PROs in all age groups thought they would still be in PR in a year's time, only 66 per cent of 22 to 25-year-olds said they would definitely be in PR in five years' time. Sixty-eight per ...

Anthony Hilton: Why the customer is not always right

Every year, MORI polls financial journalists about their attitude to companies and plots the link...themselves time to deal in the shares before the rest of the market has woken up. Others are simply more ...

Healthcare: Doctors favour journals above reps for med info

. The Hospital Readership Survey, undertaken for the first time this year, polled around 1,090 doctors across 28 ...

Editorial: Brand value league proves PR's worth

of brand value is based largely on financial data and projected earnings from analysts. Critically, however ...

MG Rover, the Treasury and UBS prop up table

. It overtook rival Asda in terms of market share gain for the first time in a decade. Reputation Monitor ...

Salary Survey: Industry on the rise

Joanna Manning-Cooper, Financial Times director of communications 'As the media is a 24/7 industry ... industry sector, technology and telecoms, to third place. Financial services and institutions continue ... risen slightly in the consumer and financial sectors too. There is demand for the best people ...

Market Research: Pick of the polls

, there are certain ways of getting polls wrong. Financial Times UK affairs editor Roger Blitz estimates that he ... -to-face questioning, with firms such as NOP World quoting a turnaround time of two days and a starting price of around ... certain questions,' he says. 'But online subscribers can complete surveys in their own time, which tends ...

News Analysis: PR middlemen face changing role

's claims are realistic: 'Why should clients spend time doing something that's not their day job?' Biss ... database of agencies, which features case studies, people profiles and client lists. Saving time ... unfamiliar with the machinations of PR. The biggest benefit of intermediaries is the amount of time ...

Evaluation: Top of client agenda

agencies that support different areas of the business, such as legal, roadside and financial services ...

 

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